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Viral Graphic - Who would have thought about ten years ago that social media marketing would expand so rapidly in the current commercial environment? The internet has bore many opportunities for businesses to wisely target markets over a global scale. However, social media has turned the scales and leveled the game. Whereas the world of advertising and entertainment has been controlled by larger organisations, the free nature of social media marketing has enabled businesses of shapes and sizes to compete successfully in local, national and international economies. Furthermore, the dwelling of power and treating the message and communication that surround a business's brand name and product offering has now become the realm of the public. No longer do corporate powers control the content. Social media has empowered the average joe to voice their opinion; as well as for it to be heard.... by huge numbers of people. This obviously creates certain challenges for businesses in their rhetoric marketing messages. However, those forward thinking companies have utilised social media marketing and the new movement for interactivity to produce brand champions within the general public; word of mouth going viral.

Linked to the social media movement is the consumer demand for more instantaneous and multimedia content; video, interactive presentations and entertainment are actually demanded by the modern consumer perusing the internet. This combination of communication channels and interest in multimedia content has created opportunities for tech-savvy companies who utilise viral video campaigns to effectively communicate their message and create hype around their products.

Viral Graphic - The use of social media and viral video content has developed into a proven method of getting traffic to the business website, in addition to building networks of followers and brand champions that are essential for the continued operation and future growth of any business. All businesses take part in various marketing activities, in numerous forms and functions. However, using interactive content combined with the sharing power of social networking, has become one of the most effective marketing mediums; viral video campaigns.

Based on a recent report released through the Feed Company in america, their research highlights the truth that 70% of advertising agencies and media buying executives plan to allocate increasing budgets to online video marketing. Furthermore, in a deeper qualitative analysis, it absolutely was found that media and corporate executives are turning to video content and marketing for its ability to generate views of the trademark and products, increased engagement with current and potential prospects as well as the potential reach that online media presents.

Viral Graphic - Using the growth of online and viral online video marketing activities, it is no surprise there has been a correlating increase in the need for motion graphic templates. Enabling all businesses to access affordable and creative templates which are completely customisable to represent the company brand, a product launch or competition, the use of motion graphic templates will continue to increase at an exponential rate. Produce the big movie experience at a fraction of the cost, engage with your audience and offer the interactive content which is demanded by the modern consumer if you use motion graphic templates within your communication and marketing directives.

Template Digital is a community driven motion graphics marketplace allowing buying and selling of fully customizable, royalty-free stock motion graphics for production, film, and television network professionals. This allows post-production developers a new way to reach hundreds, if not thousands of potential motion graphics customers and acquire their work into video productions, and saves time and expense for video productions. Additionally, it includes a developing community of post-production professionals for discussing the newest techniques with Consequences and other motion graphics software packages.

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